Crafting outstanding solutions with the power of strategic design


Strategic design is an integrated approach we use to explore problems, discover opportunities, develop ideas, build solutions, and manage change. This approach has been instrumental in driving the shift from engineering-driven, product-centric, and sales-focused innovation to design-driven, customer-centric, and user-experience-focused innovation within organisations.

What is strategic design?

Notably, strategic design isn’t just useful for creating new products and services; it can also be applied effectively to systems, processes, and user experiences.

Combining structured methods with abductive reasoning, LEVO’s strategic design model has been built to deliver powerful solutions that answer and adapt to your users’ needs, while supporting your organisation’s strategic goals.

How does strategic design work?

You bring us your problem, project, or idea. We bring you our highly accomplished team of strategists, service designers, experience designers, technologists, and delivery experts to investigate the challenge ahead – making sense of current systems, processes, actions, and behaviours – then propose and test new ways forward that are more aligned to your strategic goals.

We can place powerful tools in your hands to help conduct market research, analyse trends, evaluate platforms, prototype solutions, and much more, so you can develop a robust strategy for reaching your technology goals, quicker and more cost-effectively. After all, having a solid strategy is an integral part of any digital success story.

The three elements of strategic design
Experience design
Customers expect a frictionless user experience at every point of interaction with an organisation. We take a data-driven, human-centered approach to ensure you’re designing the best user experience possible.
  • Design sprints
  • Service design
  • Prototyping
  • Customer experience (CX)
  • User interface (UI) design
  • User research and testing
Technology strategy
Engineering the right future starts with crafting a robust digital strategy. We help you identify gaps between your current and target states and formulate a roadmap for achieving your digital vision, faster.
  • Technology roadmap
  • Solution architecture
  • Platform selection
  • Digital experience technology strategy
  • Agile working
Change management
Simply talking about change doesn’t make it happen. To guarantee successful transformation, we’ll help you take care of the human side as well, getting your employees on board and up to speed through training and development, and much more.
  • Risk management
  • Training and development
  • Operating model alignment
  • Governance
  • Technology adoption and coaching